Article Courtesy of The Daytona Beach News-Journal
By Mike Finch II
Published January 20, 2018
ORMOND BEACH — Paramount Disaster Recovery offered its
potential clients a deal after Hurricane Matthew: Sign over your insurance
claim and we’ll take care of the rest.
Property insurance can be a messy business, so Paramount
found a willing customer in the Ormond Heritage Condominium
Association. Overlooking the Halifax River, the three towers
of the Ormond Heritage rise eight stories above the Granada
Bridge. Its residents are mostly retirement age.
Matthew left the buildings with a damaged roof, and water
found its way into some areas on the ground floor. Instead
of a speedy repair job, though, the Ormond Heritage is now
engaged in a $66 million court battle with its insurance
company, the London-based Ariel Syndicate 1910.
Before the lawsuit, Paramount last year ordered residents to
evacuate their condos because of widespread mold. The
company said a section of the outside walls of every unit
needed to be torn out and replaced. Many of the residents
had trouble believing it.
Paramount and the insurer are now fighting in federal court
over whether the mold remediation is covered by the
insurance policy. But the Ormond Heritage is already paying
for its decision.
“Our insurance premium tripled ... for our hurricane and
windstorm coverage,” said Jerry Cutter, the current Ormond
Heritage association president. “It was extremely difficult
to buy insurance; extremely hard to find anyone that would
The insurance claim from Hurricane Matthew now exceeds the
condo’s coverage limit by $11 million. Due to one obscure
legal provision — an assignment of benefits — included in
the contract with Paramount, residents have lost the power
to do anything about it.
Ormond Heritage Condominium Association president
Jerry Cutter gives a tour of the damaged Ormond Heritage Condominium
which has been entangled in a yearlong legal dispute forcing
residents to take some repair matters into their own hands Wednesday
January 3, 2018.
Florida law gives the insured the exclusive right to recover attorneys fees
when a policy dispute is taken to court. It was intended to give a boost to
consumers who go head-to-head with deep-pocketed insurers.
By having customers sign over the rights to their policy, namely the right
to sue the insurer, service providers like Paramount have added a powerful
tool to their arsenal of negotiation tactics.
Once an assignment of benefits is done, the vendor can
assume the rights of the individual and force insurers to pony up more money
or risk spending large sums on litigation. The arrangement leaves the
insurer on the hook for all attorneys fees and the final cost of the claim
if they lose.
Lawmakers, regulators and reform advocates have been sounding the alarm out
of fear these types of cases will spread throughout the state. It’s become a
major topic of concern in the property insurance world as the number of
legal cases where a third party invokes the assignment of benefits has
climbed four-fold in the past seven years.
They now make up more than half of all lawsuits filed against insurers, said
William Large, president of the Florida Justice Reform Institute, which
published a report on the issue last year.
“It’s such a good tool, it creates an extraordinary amount of leverage to
anyone who has it,” Large said. “But when you’re giving that away to a
third-party vendor, that’s when it leads to an abuse and literally a
proliferation of these thousands and thousands of cases.”
68 suits in 2 years
“One call, we do it all” is how Paramount Disaster Recovery markets its
Paramount focuses on property mitigation and restoration work and is run by
Francis “Frank” Buchanan, a Scottish immigrant whose first taste of the
industry was as a roofing day laborer. Buchanan now holds a contractor’s
license with numerous construction-related businesses in his name.
But it wasn’t Buchanan who made the pitch to the Ormond Heritage. It was
Joseph Radcliff, a seasoned salesman, who authored a book on how to make
money from home insurance restoration.
Radcliff won a $16.9 million judgment — the largest defamation award in
Indiana history at the time — from the insurance giant State Farm. He
emerged from the case, which included allegations of fraud against him, as
someone who brawled with big insurance and won.
In the past two years at least, Paramount seems to be bringing the same kind
of fight to various Florida courtrooms. Since 2016, Paramount Disaster
Recovery LLC has filed 68 lawsuits against insurance companies. Each of them
involved clients — many of them in Martin County — who signed assignment of
Buchanan, when reached by phone, dismissed questions about whether the
number and frequency of the lawsuits filed by his company represented the
type of abuse some have complained about.
In a prepared statement, Buchanan chalked the company’s recent legal record
up to tight-fisted insurers who are hesitant to pay homeowners and
contractors a fair sum after catastrophic storms. Because of that, he said,
the courts are the most effective place “to force insurance companies to
honor their legal commitments so that properties can be properly restored.”
Mold or no mold?
Less than two weeks after Hurricane Matthew scraped Florida’s east coast in
October 2016, Dr. Frank Farmer, a former state surgeon general who was the
Ormond Heritage association’s president at the time, signed the contract
Six months later, in April 2017, condo owners were summoned to the complex’s
downstairs ballroom over the PA system. They were met by the condo
association attorney at the time and Radcliff, a representative with
Paramount Disaster Recovery.
The condo association had hired the South Florida company to handle apparent
roof damage caused by Matthew. Now, Radcliff told them there was mold,
possibly toxic, that could be affecting every condo in all three of the
Jerry and Cecillia Cutter, longtime residents of the Ormond Heritage,
slipped into the room after a neighbor mentioned the gathering.
“They would not recommend that we go back to our units; that we should leave
immediately,” Cecilia Cutter said. “And not come back.”
Safety masks were placed on a table inside the lobby. Everyone present was
told to evacuate right away. Farmer, the association president and once the
top public health official in the state, warned residents again in a memo.
“Please be advised that you will be placing your health in jeopardy, if not
severe jeopardy, if you remain in your unit (i.e. fail to vacate it) given
the elevated levels of Stachybotrys, or other unsafe levels of mold
spores, that currently exist in your unit,” Farmer wrote in a letter dated
April 25, 2017.
Another meeting was held in May 2017. The message spread throughout the
buildings. Many of the residents, including the Cutters, were skeptical of
the mold claim. They wanted to see the test results with their own eyes. It
took the Cutters two months before they saw the report.
“Many of us couldn’t even get a copy of the report,” Cecilia Cutter said.
“And when we did get it, it was one page.”
Air Quality Assessors of Florida, based in Winter Park, found high levels of
a common mold type on the first and second floors of the front lobby. Two
walls inside a nearby office also had increased levels of mold because of
water exposure, according to test results provided to The News-Journal.
Most, if not all of the units were tested by the same company. Residents
said they often returned home to find an entire section of their living room
cordoned off with plastic and tape. Sometimes holes were drilled into the
ceiling or floors and an exhaust fan was left inside, but turned off.
The results varied widely. About one-third of the residents had their units
re-tested independently, according to Jerry Cutter. Many of the common
areas, including the ballroom where the meeting was held, were closed off
afterward. A security guard started screening visitors at the front door.
Some, including Farmer, left within weeks. But many of the residents stayed.
The condo had already paid Paramount its $960,000 deductible up front. But
Paramount didn’t like the price to fix the roof quoted by Ariel, the condo’s
insurance company. Blue tarps covered the roofs for months as the two
parties were deadlocked.
“The damage that Paramount claimed was that our two-year-old roofs were
destroyed,” Jerry Cutter said. He said it didn’t take long afterward for the
condo owners to learn of the “whole heart of our problem.”
On the sidelines
Although the first lawsuit filed last June in Volusia County Circuit Court
lists the Ormond Heritage Management Association as the plaintiff,
representatives of Paramount were actually behind it.
The grounds for the legal claim against Ariel, like many of Paramount’s
other cases, was breach of contract. Signing over the benefits left the
Ormond Heritage Condominium Association powerless in the fight. They’d
handed over their right to negotiate with their own insurer.
Stuck on the sidelines, some residents seethed at those responsible for
hiring the company. A recall petition was started to remove Farmer from his
position. He resigned days before the vote.
Attempts to reach Farmer for an interview were unsuccessful, but he released
a prepared statement through a spokesperson. Farmer maintains that the
decision to hand over the insurance claim to Paramount was the “most
effective way to force our insurance carrier to fulfill its obligation.”
The Ormond Heritage isn’t the only area property to have signed its benefits
over to Paramount.
Vacant since Hurricane Matthew, the Maverick, a 138-room timeshare resort on
State Road A1A in Ormond Beach, still has a Paramount Disaster Recovery
trailer parked out front.
The hurricane left its patio in shambles and a large section of the roof was
blown off. To make matters worse, a pipe burst in the kitchen right before
the storm arrived. Most of the damage to the Maverick was obvious to the
Curtis Cole, the Maverick’s general manager, felt like they were being
low-balled by their insurance company. A number of public adjusters and
contractors were already speculating in the area. Cole kept the stack of
brochures they’d leave behind.
He decided on Noble Public Adjusting out of Panama City Beach, which
referred him to Paramount. Cole said he was convinced by Radcliff who was
“such a super salesman.”
“We signed with both and didn’t realize that the assignment of benefits was
actually not our friend,” Cole said.
The agreement was inked on Nov. 1, 2016. Paramount also found a “moisture”
problem at Maverick and had torn out many of the cabinets in the studio
apartments and some of the walls.
“Within about 10 days after they started,” Cole said, “the insurance company
was sending us threatening things which I was forwarding directly to them
The first deadline for completion of repairs was at the end of January 2017.
January turned to February, and then March, April, May. Paramount was locked
in a battle with the Maverick’s insurer, ICAT.
Although no lawsuit has been filed against their insurance company yet, Cole
said the Maverick is now looking to hire a new contractor and pay for it out
of pocket just to be back in business.
Paramount has already been paid at least $3 million from the Maverick’s
insurance company, Cole said. The roof work is complete, but many of the
individual rooms are still unfinished.
Cries for reform
Assigning the rights to an insurance claim is a 100-year-old practice in
Florida that researchers say only became popular in the last decade. The
prevailing theory is that vendors and attorneys became more aware of the
tactic and began deploying it with force in the vehicle and property
“Maybe a handful of individuals figured out that they could take
first-parties coverage and do the same thing as in (car insurance),” said
Ashley Kalifeh, a co-author of the Florida Justice Reform Institute report.
The study showed that most of the legal activity is concentrated among a
small cadre of vendors and attorneys.
“Once someone figures out a new way to do things, all the other lawyers see
it and other vendors see it and it just gets mimicked,” she said.
For those schooled in the ways of property insurance, third parties seeking
the best deal for their clients is really no different than if a consumer
takes the insurer to court.
“The lawsuit doesn’t change whether the homeowner brings it or they assign
it to a contractor,” said Lee Jacobsen, a Central Florida attorney who
studied the issue for the Florida Justice Association, a trial lawyers
lobbying group. “The facts of the case remain the same.”
A partner with the law firm Hale, Hale & Jacobson in Orlando, Jacobson and a
handful of other attorneys were identified in the Florida Justice Reform
Institute report for handling a high volume of lawsuits involving assignment
He doesn’t doubt the number of assignment of benefits lawsuits has risen
sharply and said there’s room for some “common sense reform.” Yet, he isn’t
sympathetic to the lament of the insurance industry.
“What insurance companies don’t like is they’re able to bully homeowners
around inside litigation,” he said.
Meanwhile, insurers are responding by raising rates.
Insurance companies like Universal Property & Casualty and the state-run
Citizens Property Insurance Corporation are raising rates, at least in part,
because of increased litigation from the assignment of benefits. Citizens
has said it would have to raise rates by 10 percent every year if the pace
of litigation doesn’t slow down.
Some say it’s only a prelude for what’s to come. Until recently, Floridians
dodged major storms for a decade.
The time allowed insurance companies to take advantage of lower reinsurance
rates so the “damage” of the increased litigation was “muted,” said Jeff
Grady, president of the Florida Association of Insurance Agents.
“You haven’t really felt the full effect of what it might be like,” Grady
A report published by the Florida Office of Insurance Regulation showed that
the severity of water loss claims, on average, were about one-third higher
when an assignment of benefits was involved.
Regulators are looking to lawmakers for a change. However, attempts at
reform in the state Legislature have all sputtered. One bill passed in the
Florida House last week that would allow property owners to rescind the
agreement within seven days of signing a contract and enforce other
“It’s a very difficult issue because there are a lot of people making a lot
of money off of this.” said state Sen. Dorothy Hukill, R-Port Orange. “It’s
hard to get consensus.”
Hukill is sponsoring a bill that would rewrite how assignment of benefits is
used in the state. The provision so SB 62 would place require policyholders
to notify their insurance company when signing and assignment contract,
among other things. An identical bill didn’t get a hearing during last
year’s session. Nevertheless, she said the need to protect consumers is
“Too many people don’t realize that when they sign the assignment of
benefits they are going to be out of the loop,” Hukill said.
‘Back to normal’
The case of the Ormond Heritage took a turn last summer. The insurance
company Ariel Syndicate 1910 went on the offensive, filing a lawsuit against
Paramount in the U.S. District Court for the Middle District of Florida.
The legal complaint asked a judge to clarify how much insurance Paramount,
“the purported assignee” of the insurance claim, was entitled to be paid.
Ariel’s lawyers disputed owing money for just about everything except the
roof, which they argued should only be paid after the work is complete.
Paramount alleged the company was acting in “bad faith,” and Ariel countered
by asking a judge to dismiss the case. The back and forth continues with no
end in sight.
Meanwhile, residents at the Ormond Heritage are living under a legal cloud.
Most of Paramount’s clients who landed in court were individual property
owners, not 158 in three condo towers.
Residents were so skeptical of Paramount’s claims of mold and concerned for
their health that many paid for their own air quality tests. Now there are
various reports that conflict with the one completed by Air Quality
Assessors, said John Oliva, another condo association board member.
“All of them have been conflicting with it,” he said.
What the residents didn’t know was that the Winter Park company was also
singled out for its frequent involvement in assignment of benefits cases,
according to the Florida Justice Reform Institute report. Since 2014, Air
Quality Assessors has been a vendor in more than 500 assignment lawsuits,
the report states.
When reached, Richie Kidwell, the owner Air Quality Assessors, said the
tests aren’t “apples to apples” and that his company was still owed more
than $100,000 from the Ormond Heritage tests.
The condo’s new board, elected over the summer, has reopened many of the
downstairs common areas that Paramount had closed off to residents. A new
air quality report by a local company showed no signs of harmful mold in
most places. Where there was water damage, Jerry Cutter and the building’s
manager were busy one recent day doing the work of replacing pavers and
“We are paying for things ourselves outside of insurance,” Oliva said.
“That’s just to get things back to normal.”