Pie in the sky? No, a pool with each condo

Article Courtesy of  The Herald-Tribune

By Chris Wille

Published February 24, 2019

Some ideas sound so ludicrous they should spark laughter. This comes right out of the “if you build it, they will come” playbook.

Imagine a high-rise condo where residences occupy the entire floor and there are only six units in the nine floors, and the penthouse — fully customizable — takes up the top two floors with an initial floor plan offering 6,945 total square feet.

But that’s not very unique.

This is. Each condo sports its own pool. Never seen that.

While the water feature isn’t Olympic size, it is private. And the penthouse comes with a separate spa option.

I’m all in on that.

The place is called The Beacon.

“There has been tremendous buzz about owning a residence with this private pool feature. Following two years of planning this exclusive opportunity, we look forward to breaking ground this summer,” Cor Donovan and Lauren Holt of Premier Sotheby’s International Realty stated in the announcement of the project this week. They are the exclusive agents for the property.

Prices for the downtown Sarasota tower The Beacon start at $2.3 million.


Except prices start at $2.3 million. One’s already under reservation.

The asking price for the penthouse is yet to be set. Guess that means linoleum or vinyl flooring will cut the cost.

The “regular” condos are 4,529 square feet total, with 3,670 under air and two balconies — the large one with pool access. Adding up the dimensions of the living and dining rooms, open to one another, and you get 31.5 by 49 feet.

At about 1,540 square feet, that’s larger than my entire condo.

Walls of windows take full advantage of the views. South balconies face Little Sarasota Bay and Marina Jack. The north-facing ones face Sarasota Bay and the Van Wezel, if it’s still around when The Beacon opens.

The location’s pretty sweet for a downtown lifestyle, just behind the Embassy Suites at 1243 Second Street. The Florida Studio Theatre complex and the Sarasota Opera House sit only a couple blocks away.
It’s not move-in ready. Groundbreaking is anticipated sometime late summer this year.

The marketing material says these “exquisite units” will offer “impeccable attention to detail” with “privacy and elegance unmatched in Sarasota.”

I think I’ve read that description before.

Just what downtown needs, more pricey condos. Doggone if they don’t sell, though. Developers can’t throw them up fast enough. Coming soon: The Mark, BLVD, EPOCH, The DeMarcay, Ritz-Carlton Residences Sarasota and Auteur, the latter two on the Quay, all touting luxury lifestyles.

Most major projects require around 40 percent to 50 percent of the condos reserved before securing financing and breaking ground. “There has not been a project in Naples and Sarasota that didn’t sell,” Budge Huskey, president of Naples-based Premier Sotheby’s, said in an interview Wednesday.

Beacon pre-construction sales are by private appointment only, of course, through Premier Sotheby’s International Realty. You can collect materials and information in the office on the first floor of The Plaza at Five Points.

Donovan and Holt represent the developers, Noble Equity, Justin Prosser and Michael Holt, should you want an appointment.

“We are delivering an asset not contemplated in the history of Sarasota and are proud to have the opportunity to do so,” said Justin Prosser of Noble Equity. “Simply, who doesn’t want a private pool in the sky?”

I have to wonder what’s next in the competition for an even more amenity-rich condo tower. Helipads?